The Trumer Privatbrauerei, a family-owned brewery steeped in tradition and run by the Sigl family for eight generations, is setting a bold course for the future with its latest initiative, Braufunding 4.0. Designed to modernize and expand its operations sustainably, this investment initiative invites stakeholders to support Trumer’s journey toward greater efficiency and environmental responsibility.
"We think in generations and take our responsibility to society and nature very seriously," said Seppi Sigl, owner of the brewery. "Braufunding 4.0 allows us to make the brewery even more future-proof for the generations to come."
Braufunding 4.0 follows three successful crowdfunding rounds that supported the construction of a 650 kWp solar installation and innovative brewing tanks. Now, Trumer is offering the public another opportunity to invest in its vision of sustainable brewing. According to Sigl, "This initiative allows people to invest in a strong regional economy while contributing to a better future for all."
The Braufunding 4.0 initiative focuses on four transformative projects:
1. Expansion of Lager Tank Capacities: To uphold the philosophy of Slow Brewing, Trumer will expand its lager tank storage, enhancing beer quality and drinkability by allowing more time for maturation.
2. New Cooling System: Replacing the brewery's central cooling system will significantly reduce CO2 emissions and energy consumption, marking a milestone in Trumer’s sustainability goals.
3. Advanced Keg Filling Line: Trumer will upgrade its keg-filling line, ensuring the brewery maintains a single-shift operation for employees. Following its 2024 transition to 100% reusable packaging, the initiative will also introduce an automated system for reusable six-pack carriers.
4. Wooden Expansion for Loading Facilities: Adjacent to the brewery’s hop garden, a new loading road and expanded storage facilities will be constructed using wood sourced from Trumer’s own forestry in Salzburg's lake district. This eco-friendly construction will repurpose existing asphalt surfaces to prevent further soil sealing.
Braufunding 4.0 allows individuals to invest with a minimum of EUR 250 through a subordinated loan with a 10-year term. Investors can choose between two attractive return options:
- 8% Voucher Interest: Redeemable for Trumer products, experiences, and services, including beer, merchandise, brewery tours, and event participation.
- 5% Monetary Interest: A direct cash return.
The initiative embodies Trumer’s philosophy of community-driven progress. "The overwhelmingly positive response to previous funding projects made it clear to us that we wanted to harness the strength of the community again," said Sigl. "Shaping the future together perfectly aligns with our corporate culture."