Germany: VLB Berlin strengthens international business

In response to the restrictions caused by the global COVID-19 pandemic, VLB Berlin, an international institute in Germany’s capital Berlin that provides research, training, education and service for the brewing industry has significantly expanded its portfolio of web-based conferences and extended virtual learning formats.

As of 1 July 2020, the institute has therefore established an executive department responsible for sales and organization of international events and other services. The department will be headed by Roberto Biurrun (49), who also continues to coordinate the VLB services in Latin America, Spain, Portugal and Africa. Mr. Biurrun will be also responsible for the conception and implementation of VLB’s strategy in this area, which are based on VLB’s long-term experience in conduction of education and training programs for brewers and employees of the beverage and distilling industries as well as international brewers’ conferences.

After joining VLB in 2015, Roberto Biurrun was part of the team of the VLB Research Institute for Beer and Beverage Production (FIBGP). He worked as a technological consultant and lecturer focusing on the Latin American markets. In addition, he has been in charge of the organization of the Iberoamerican Symposium “Brewing and Filling Technology” and the VLB conferences on the African continent.

“We are pleased to be able to further develop our event and training offers with Roberto Biurrun on an international level. Our aim is to convert future-oriented formats into a sustainable business model. I wish him good luck for his new task”; comments VLB Managing Director Dr.-Ing. Josef Fontaine.

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