Cervecería Nacional, one of Panama’s largest beverage companies, has initiated a strategic restructuring of its operations in response to declining sales in the alcoholic beverages sector and the recent increase in the country’s selective consumption tax (Impuesto Selectivo al Consumo). According to company statements published on 1 November 2025, the measures include staff reductions carried out under Panamanian labor law and with full protection of employee rights.
In its public communications, the company emphasized that the decision to reduce personnel numbers forms part of a broader plan to optimize processes and ensure long-term sustainability in a challenging economic environment. While the precise number of affected employees was not disclosed, the company indicated that the adjustments could include layoffs, retirements, resignations, and mutual agreements.
Despite the operational downsizing, Cervecería Nacional stressed that its production, sales, distribution, and pricing will remain unchanged. The brewer also reaffirmed its commitment to Panama, noting that it continues to employ more than one thousand people and will maintain its corporate social responsibility programs.
The situation highlights broader pressure on Panama’s brewing and alcoholic beverage industry, where higher taxation has drawn criticism from business groups and contributed to shrinking demand. Cervecería Nacional’s restructuring underscores how these economic factors are reshaping the competitive landscape for beverage producers in the country.
