South Africa: Heineken warns of fake beer

Heineken South Africa has issued a warning on its Twitter page that a recent video, allegedly showing the bottling of “fake Heineken” is false. The video was published together with a picture showing the apparent branding differences between the “fake beer” and real Heineken, with the “fake beer” using a larger font. In addition it was said that drinking “fake Heineken” will cause Malaria and Ebola.

Heineken SA now said in a statement that “We are aware of a video that shows highly illegal criminal behaviour and appears to be a serious and deliberate act to damage the Heineken brand. We would like to inform our Heineken fans that this is an old video which was first shared in China in June 2016."

“With regards to the confusion of Heineken 650ml products with two different back labels in South Africa , we would like to clarify that both of these products are original Heineken 650ml products.”

“Due to the high demand of the Heineken 650ml, and as we didn’t want to disappoint our Heineken fans, we imported extra Heineken 650ml from the Netherlands and that is why there is a discrepancy between the two labels."

"Our fans can rest assured that both Heineken 650ml products are of the same quality standards and that Heineken continues to be a great tasting beer in 192 countries."

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