Switzerland: RMI Analytics sold to industry veterans

RMI Analytics (RMI), one of the few independent advisory firms specialized in brewing raw materials, was sold to a group led by experienced industry veterans Brent Atthill and Jeff Grajewski effective January 31st, 2020. The company will register as RMI Analytics GmbH based in Zug, Switzerland.

The former executives Nikolaus Bormann, Klaus Schumacher, and Rebecka Oellermann will leave RMI to pursue other career interests. Alexandra Glasow will remain with the company and will continue to be located in Hamburg, Germany.

Brent Atthill has been working nearly 25 years in the industry, thereof five years as strategic sourcing manager at MillerCoors, nearly seven years as global category director malt and barley and team lead brewing material Africa for SAB Miller and two years as global director malt, barley, hops and adjuncts for AB Inbev where he led the integration for the global raw materials team following the merger of AB InBev and SABMiller. Two years ago he founded his own consulting company Atthill Consulting where he since then serves as managing director.

His partner Jeff Grajewski is president at Falco Sourcing Solutions, like Athill’s company a consultancy focused on the brewing and malting industry. Since 2000 he also held different roles in groups like Kraft, MillerCoors, SABMiller and AB InBev always related to sourcing and packaging.

“Jeff and I are extremely excited about the acquisition of a brewing industry institution which RMI has become during the past twenty years. As former procurement colleagues at SABMiller (Switzerland) and Miller Brewing / MillerCoors (USA), we are excited to be working together again at RMI Analytics. We look forward to building on the fantastic success Nikolaus and the team at RMI Analytics have established in creating the global leader in brewing materials’ insights and networking platforms,” Atthill was quoted in a press release.

The history of RMI dates back to 1999, when Roger Martin, an expert in the field of malt and malting barley first published the Brewing Raw Material Journal (BRMJ). In addition to the BRMJ, Roger Martin founded RMI Conferences Ltd. This company established in 2001 the World Barley, Malt and Beer Conference, which was since then held every two years and in total ten times in varying locations throughout Europe.

In 2011, Roger Martin retired and handed over the business to a group of young industry specialists around Nikolaus Bormann. Since 2011, RMI Analytics has published the BRMJ and organised the global program of events and conferences, like the World Barley, Malt and Beer Conference and malting barley crop tours around the globe. According to information provided on the website of the company, RMI Analytics’ services “reach directly more than 5,000 industry experts in over 50 countries across all continents.”

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