Thapana Sirivadhanabhakdi, the son of ThaiBev's founder and chairman Charoen Sirivadhanabhakdi, has been appointed as the Group CEO and first Vice Chairman of Thai Beverage, according to a report by Forbes. Thapana had already served as CEO and president of ThaiBev since 2008. He is the third of five children of the Thai Chinese billionaire Charoen Sirivadhanabhakdi.
The management reshuffle also includes Kosit Suksingha as President and Chief Operating Officer for Thai businesses, and Prapakon Thongtheppairot as President and Group Chief Operating Officer for international operations, both reporting to Thapana.
In his new capacity, Suksingha will assume responsibility for the group's operations in Thailand, succeeding Ueychai Tantha-Obhas. This additional role complements Suksingha's existing positions as chief of the non-alcoholic beverages product group, chief of the non-alcoholic beverage business in Thailand, and chief of digital and technology.
Concurrently, Thongtheppairot will take charge of the group's international operations outside Thailand, in addition to his current roles as group chief financial officer and chief of the spirit product group.
Sithichai Chaikriangkrai and Dr. Pisanu Vichiensanth are relinquishing their positions as chief investment officer and chief of production technology and engineering, respectively. They have been appointed vice chairmen of the executive committee, alongside Tantha-Obhas.
These changes, effective June 27, aim to enhance operational synergies in key Southeast Asian markets and expedite business development and investments in new markets to support regional brand portfolio growth, as stated in a regulatory filing by the Bangkok-based company.